Google Updates for business owners
Small changes that impact
As I’m mentioning in a talk this week, “Of course Word of mouth and existing customers are important, but SOMEONE in your business space is dominating Google…why not you?”
Here are 2 things that I think will help you out:
1️⃣Local Legend
Check this out:
The local legend marketing formula has 1 goal – make YOUR business the local GO-TO for your category.
The business that people happily refer, talk about, and generally build FOR YOU because everyone knows you, and how good you are at your thing.
THIS video is a summary of Phase 1 of the package (there are 4 phases in total).
Members of our community will have our help implementing this first phase, but YOU can watch this video, and do it yourself if you want to.
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What we know from recent Google Updates is that Google rewards people who follow the process outlined in this video more then ever before.
Be EVERYWHERE locally is the summary point!
I know that’s a long video…. speed if up if you have to!
2️⃣ Google LENS
Check this screen shot out:
Spot 1 is normal “type it in Google Search”
Spot 2 is voice - most people use that now.
Spot 3 is Google Lens - it’s MEGA cool and has loads of capabilities (more or less… point at something, and Google figures out what it is!).
SEO and winning on Google is all about presenting Google with what people want… and they want images as well!
Have a play around with Google Lens… very quickly it will hit you…. Google is serving up image results related to commercial intent - Google Ads in many cases.
If you sell products, and Google Lens serves up your competitions images, not yours…..
Are you staying ahead of your competition?
I’m working with our community members to stay ahead, see the ad below, join us, and we’ll beat YOUR competition with smart usages of images on your websites and social media accounts.
Feel free to message us - our goal with this newsletter is to help YOU win on Google - and often that can mean changing strategy.
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